UK Data Service data catalogue record for:
|Title:||Retail Competition and Consumer Choice, 2002-2004|
|Depositor:||Clarke, I., Lancaster University. Management School. Department of Marketing|
Clarke, I., Lancaster University. Management School. Department of Marketing
Jackson, P., University of Sheffield. Department of Geography
Hallsworth, A., Manchester Metropolitan University. Business School. Department of Retailing and Marketing
Economic and Social Research Council
Dr. Ronan de Kervenoael, Research Associate, Lancaster University Management School, Department of Marketing. Responsible for the quantitative phase of the project under the supervision of Professor Ian Clarke and Professor Alan Hallsworth.
Dr. Rossana Perez-del-Aguila, Research Associate, University of Sheffield, Geography Department. Responsible for the qualitative phase of the project under the supervision of Professor Peter Jackson.
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Abstract copyright UK Data Service and data collection copyright owner.This project addressed the implication of the growth in concentration in food retailing in the UK – resulting from the consolidation and small store decline over the long term - with reference to its impact on consumer choice. The reference point of the study was the UK Competition Commission (2000) conclusion that the degree to which consumers will have adequate choice will depend on local circumstances. The project addressed this specific issue by exploring changing retail provision between 1980 and 2002 in an 'average' situation (Portsmouth), where extensive, large scale quantitative surveys of shopping behaviour were combined with qualitative studies to provide a richer understanding of different households' use and experiences of local retail provision.
The baseline for the core of the study was the replication of a survey conducted in Portsmouth by Hallsworth and reported in: Hallsworth, A.G. (1988) The human impact of hypermarkets and superstores, Aldershot: Avebury. In addition, the approach and conceptual framework of the research were informed by two particular prior publications from members of the research team:
This data collection comprises the qualitative and quantitative data from the project 'Retail Competition and Consumer Choice'. The data were gathered between 2002 and 2004 in the Portsmouth area. The quantitative data comprises two files which include the variables and coding from two surveys: the first survey was carried out at supermarkets' sites and the second survey took the form of a postal questionnaire distributed by hand to residents' homes in the study area (Portsmouth).
The qualitative data collection comprises:
For both sets of transcriptions, the original observation and interview guides are included. Guides for the accompanied shopping trips were customised to each participant. Each guide includes also a summary of the first accompanied shopping trip and the diary that participants completed during 10 days. The guide for the kitchen visit was the same for all participants.
Likert Scales were applied in the quantitative phase.
|Time period:||Some information in the interview transcripts covers previous shopping habits prior to the opening of some supermarket stores in the area.|
|Dates of fieldwork:||2002 - 2004|
No spatial unit
|Kind of data:||
Individual (micro) level
The quantitative surveys were conducted with supermarket shoppers, and the qualitative research with persons responsible for their household's main grocery shopping, resident in Portsmouth between 2002 and 2004
Cross-sectional (one-time) study
Simple random sample; Purposive selection/case studies
|Number of units:||Store survey: 2594 target, 2515 obtained. Area survey: 2000 target, 430 obtained. Household case studies: 8.|
|Method of data collection:||
Face-to-face interview; Postal survey; Observation
Semi-structured interview transcripts; Interview summaries; Observation field notes (included with transcripts).
|Weighting:||No weighting used (quantitative data), not applicable (qualitative data)|
|Date of release:|
|First edition:||07 December 2004|
|Copyright:||Copyright I. Clarke, P. Jackson and A. Hallsworth|
|Access conditions:||The depositor has specified that registration is required and standard conditions of use apply. The depositor may be informed about usage. See terms and conditions of access for further information.|
|Availability:||UK Data Service|
|Contact:||Get in touch|
|Title||File Name||Size (KB)|
|Study information and citation||UKDA_Study_5049_Information.htm||6|
By principal investigator(s):
Clarke, I., et al. (2003) 'Real choice in food grocery shopping' IN Britain, The European Retail Digest, Oxford Institute of Retail Management, Issue 39, pp.7-13.
Resulting from secondary analysis: